The Times West Virginian

Bob Herzel

April 17, 2013

Wiley hopes WVU song will take off

(Continued)

MORGANTOWN — (Chorus)

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

Feel your fire

Burn inside

Take yo hands

And reach for the sky

Mountain Steams

Gold and blue

Runs in our veins

Through and through

 (Chorus)

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

All you mountain mamas

All you minin’ men

Scream out loud

Almost heaven

Take yo muskets

Aim for the stars

Wear your hearts on your sleeves

They’ll learn who we are

(Chorus)

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

Mountaineer Nation

Throw yo hands up

Drink yo shine

Just go dance

Squirrel on proud

Clap yo hands

We don’t need

No outside cheers

We live with passion

For our Mountaineers

Gold and blue

Gold and blue

Gold and blue

Gold and blue

Gold and blue

Ggggold and blue

Gold and blue

Gold and blue

Gold and blue

Gold and blue

Let’s go Mountaineers x8

OK, it is not “Country Roads”. Wiley says it isn’t intended to be.

“‘Country Roads’ is a victory song. I think what ‘Country Roads’ is a historical, lullabyish song. It’s a party, drinking song, good to sing with your friends. What we did is kind of in-your-face aggressive, this is who we are and we’re not going anywhere. It’s different vibes,” he said.

“In fact, I sent it to Pat White a while ago and he said, ‘Wow! It embodies everything a Mountaineer represents.’ Our goal is to embody everything it is to be a Mountaineer and to rally around it, and embrace it and use it.

It’s the difference between John Denver and Grant Wiley.

It is, Wiley is hoping, his rocket ship to success, for there are other songs in the works and a marketing campaign you can’t believe, one that already offers ringtones with the song that can be found on the website www.gn8music.com.

He joined up with another former Mountaineer, safety David Allaway, who played safety on the unbeaten 1988 team and who is involved in fashion advertising and has started a company called Agent Of that is an integrated marketing agency specializing in technology focused digital solutions combining social media campaigns strategy, web site development and mobile application development. They work with Joseph Abboud, Calvin Klein and Microsoft among others and are developing the marketing plan for the song and video of “Mountaineer Nation.”

“They have an amazing technology called ‘See it, buy it’ where if I’m wearing say an West Virginia hoodie in the video you can click on it and it will drop it into a cart and purchase it at the end of the video. It’s going to change the way music video and video is done,” Wiley said.

“I look at Jay-Z and 50 Cent for how they conduct themselves in the business world. I respect the modern-day Renaissance man which is what Daniel Ochoa and myself are doing, creating a platform for ourselves to continue to do this with companies like Agent Of.”

“Hopefully West Virginia will become the first university to come on board. It’s one thing to talk about it and another thing to see it. It’s extraordinary.”

Email Bob Hertzel at bhertzel@hotmail.com or follow him on Twitter @bhertzel.

Text Only
Bob Herzel
  • HERTZEL COLUMN: Big 12 provides plenty of optimism

    This past week the Big 12 held its annual media gathering in Dallas and served up a heaping portion of optimism for the 2014 season that is now upon us, West Virginia University opening its preseason practices on Thursday.
    This is a time of year when no one has lost a game, not even Charlie Weis at Kansas, and it’s a time of year when opinions are more plentiful than tattoos in an NFL locker room.

    July 27, 2014

  • HERTZEL COLUMN: WVU needs White to follow in former receivers’ footsteps

    A year ago Clint Trickett took a lot of grief as the once potent West Virginia offense came unraveled, but there is more that than meets the eye.
    The criticism was not unfounded, of course, although behind each incomplete pass there was the pain Trickett was suffering through to throw it, his rotator cuff in need of surgery.

    July 26, 2014

  • HERTZEL COLUMN: O’Toole joins long list of eccentric WVU kickers, punters

    The star of the Big 12’s annual football media day wasn’t a star at all.
    He intrigued the media far more than Bob Stoops, the coach of preseason favorite Oklahoma, and more than Baylor quarterback Bryce Petty, the preseason player of the year.

    July 25, 2014

  • WVU, N.C. State to meet in football

    Following a trend of creating non-conference games against regional opponents, West Virginia University has reached agreement with North Carolina State to play a home-and-home football series in 2018 and 2019.
    The Mountaineers are scheduled to play N.C. State in Raleigh on Sept. 15, 2018, and then play host to the Wolfpack on Sept. 14, 2019.

    July 24, 2014

  • HERTZEL COLUMN: ‘Cheating pays’ remark should draw attention

    When Bob Bowlsby, the outspoken commissioner of the Big 12, presented his opening-day picture of the future of college sports in Dallas for the annual media day gathering, his bleak comments were not unexpected.

    July 24, 2014

  • Holgorsen’s program hits turning point

    You can almost sense, as you watch West Virginia University football coach Dana Holgorsen sit before the gathered Big 12 media contingent answering questions in the Omni Hotel in Arlington, Texas, that he senses his program has reached a turning point.

    July 23, 2014

  • Big 12 Media Days Foo_time(1).jpg Trickett’s play key factor for Mountaineers’ success

     In the end, it comes down to the quarterback.
    Always has with Dana Holgorsen, always will.
    Quarterback is the offense with the West Virginia University coach. When he does well, the team wins – almost always.
    When he does poorly, the team doesn’t stand much of a chance.

    July 23, 2014 1 Photo

  • Saban, family happy at Alabama

    Alabama football coach Nick Saban, whose team opens the season against West Virginia in Atlanta on Aug. 30, denied receiving or turning down this offseason an offer of $100 million to coach Texas, indicating he planned to finish his career as coach of the Crimson Tide.

    July 18, 2014

  • HERTZEL COLUMN: ‘Quarterback child prodigy’ comes to WVU amidst very high expectations

    Has West Virginia football coach Dana Holgorsen finally put the arrow he needs in his quiver with the commitment received Wednesday from high school quarterback David Sills, who is a rather extraordinary story and may also just be a rather extraordinary quarterback?

    July 18, 2014

  • WVU kicker Molinari ‘All-American boy’

    West Virginia kicker Mike Molinari may not be an All-American but he is an All-American boy.
    He was honored for that on Wednesday when the Allstate Insurance Company and the American Football Coaches Association announced the West Virginia redshirt senior kicker/punter Michael Molinari is a nominee for the Allstate AFCA Good Works Team.

    July 16, 2014

House Ads
Featured Ads